Global Media’s Online Music Test (“OMT”) utilizes innovative and user-friendly online survey software to test your station’s music library, while maintaining strict sampling controls. The experience is convenient and enjoyable for respondents, and you can test a variety of content and ask countless types of perceptual questions. The final data is presented in the same Global Media Analyst software that we use for our traditional AMTs, and also includes Global Media's Cluster Analysis, to help you determine which songs fit best for your station.